2012 Holland Ladies Tour

2012 BrainWash Ladies Tour
Team Specialized–lululemon after winning the 2nd stage
Team Specialized–lululemon after winning the 2nd stage
Race details
DatesSeptember 4 – September 9
Stages6
Distance601.2 km (373.6 mi)
Winning time14:53.09
Results
Winner  Marianne Vos (NED) (Rabo Women Cycling Team)
  Second  Evelyn Stevens (USA) (Specialized – Lululemon)
  Third  Judith Arndt (GER) (Orica Greenedge)
  Youth  Elisa Longo Borghini (ITA) (Hitec Products – Mistral)
  Combination  Marianne Vos (NED) (Rabo Women Cycling Team)
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The 15th edition of the annual Holland Ladies Tour was held from September 4 to September 9, 2012. The women's stage race with an UCI rating of 2.2 started in Neerijnen, and ended in Berg en Terblijt.[1]

The Holland Ladies Tour 2012 had financial problems due to sponsoring problems. Their sponsor quit and it was unsure if the Tour would be organized in 2012. The organization initially decided to organize the tour without a new sponsor,[2] before signing a sponsorship contract with Dutch hairdressing salon chain BrainWash and renaming the 15th edition of the race the BrainWash Ladies Tour.[3]

  1. ^ "Holland ladies tour" (in Dutch). hollandladiestour. Retrieved 12 March 2012.
  2. ^ "Holland Ladies Tour gaat toch door" (in Dutch). VK.nl. 12 March 2012. Retrieved 12 March 2012.
  3. ^ "Brainwash is nieuwe hoofdsponsor". hollandladiestoer.nl (in Dutch). 15 August 2012.