365 Media Group is a now dormant sports media company that once employed over 100 people in Leeds, England[1] and Cape Town, South Africa.
Between 2001 and October 2006, the company was known as ukbetting plc and grew through the acquisition of a number of businesses including: ukbetting.com Ltd, PA Sporting Life Ltd, the UK assets of the Sportal and Sports.com, TEAMtalk Media Group plc and Rivals Digital Media Ltd.[2]
In January 2007, 365 Media Group was itself acquired by British Sky Broadcasting and the company now operates as a division of Sky Sports.[3] Later that year, in June 2007, the company's totalbet and ukbetting gaming brands were absorbed into Sky Bet, Sky's own betting brand.[4]
TEAMtalk, PlanetF1, PlanetRugby, Golf365, Cricket365 and Football365 are now part of Planet Sport Publishing's Planet Sport Network.
365 Media Group ran a network of sports news and content websites, including TEAMtalk, PlanetF1.com, Football365, sportinglife.com and Sportal. The company was also involved in content syndication to other media owners and mobile network operators.