In response to widespread Internet postings of the key, the AACS LA issued various press statements, praising those websites that complied with their requests for acting in a "responsible manner" and warning that "legal and technical tools" were adapting to the situation.
The controversy was further escalated in early May 2007, when aggregate news site Digg received a DMCA cease and desist notice and then removed numerous articles on the matter and banned users reposting the information.[12]
This sparked what some describe as a digital revolt[13] or "cyber-riot",[14] in which users posted and spread the key on Digg, and throughout the Internet en masse, thereby leading to a Streisand effect. The AACS LA described this situation as an "interesting new twist".[15]
^Marcotte, John (May 1, 2007). "Free Speech Flag". Badmouth.net. Archived from the original on May 4, 2007. Retrieved May 3, 2007.
^Thompson, Jeff (August 13, 2011). "AACS encryption key". Jeff Thompson. Archived from the original on September 24, 2015. Retrieved September 24, 2015. An example of this is the so-called 'Free Speech Flag', seen above.