Albert Lasker | |
|---|---|
 Albert Lasker in the 1920s | |
| Born | Albert Davis Lasker May 1, 1880 Freiburg im Breisgau, Germany |
| Died | May 30, 1952 (aged 72) New York City, U.S. |
| Nationality | American |
| Occupation | Advertising executive |
| Political party | Republican |
| Spouse(s) | Flora Warner (until her death) Doris Kenyon Mary Woodard Reinhardt |
| Children | Mary Lasker Block Edward Lasker Frances Lasker Brody |
Albert Davis Lasker (May 1, 1880 – May 30, 1952) was an American businessman who played a major role in shaping modern advertising.[1] He was raised in Galveston, Texas, where his father was the president of several banks. Moving to Chicago, he became a partner in the advertising firm of Lord & Thomas. He created and produced many successful ad campaigns. He made new use of radio, changing popular culture and appealing to consumers' psychology. A Republican, he designed new ways to advertise election campaigns, especially the Warren Harding campaign of 1920, and became a philanthropist.
- ^ "The Most Interesting Adman in the World: The Story of Albert Lasker". Under the Influence. CBC Radio. Retrieved November 27, 2019.