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Alta Records was a record label founded in Dallas, Texas in the early 1960s by radio personality Jim Lowe. Lowe was a DJ who hosted a rhythm and blues program "Kat's Karavan" from the WRR-AM studios.[1] He was one of the first DJs in the Southwest to introduce early R&B recording artists to the area. Lowe was also noted for airing his "Library Of Laughs".[1]
Alta Records were produced for the Top 40 radio market and they had several chart successes.