BPA Worldwide

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BPA Worldwide is a United States–based not-for-profit media auditing company that provides independent, third-party audits of media including print, digital, out-of-home and events.

In early 2023, BPA merged with the Alliance for Audited Media (AAM), to create the largest not-for-profit media auditing organization dedicated to increasing trust, transparency and assurance across the media industry. Both AAM and BPA were founded in the early twentieth century by advertising organizations to provide independent validation of claims made by media companies.

Today, AAM independently verifies print and digital circulation, website analytics, social media, technology platforms and audience information for newspapers, magazines and digital media companies in the U.S. and Canada. In the digital advertising space, AAM is a provider of technology certification audits to industry standards established by the Interactive Advertising Bureau, Media Rating Council, Trustworthy Accountability Group (TAG) and the Mobile Marketing Association.