Big Red (gum)

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Big Red

Product type	Chewing gum
Owner	Mars Wrigley division of Mars, Incorporated
Country	United States
Introduced	1975; 49 years ago (1975)
Tagline	"Long lasting fresh breath"

Big Red is a cinnamon flavored chewing gum introduced by the William Wrigley Jr. Company in 1975. Big Red was available in the United Kingdom and Ireland in the mid to end of the 1990s, but is no longer available there.^[1][2] It is a popular souvenir for visitors to the United States from Ireland, or the United Kingdom.^{[citation needed]}

Big Red was also released in Australia in the early to the middle of the 1980s, but was discontinued there in the end of the 1980s.^{[citation needed]}

It was re-released in 2004, and again at the end of 2007. It is also available in Mexico, Luxembourg, Belgium, Latvia, Norway, Poland, Slovenia, New Zealand, and parts of Sweden; the gum sold in Germany, Norway and Poland is not red but white. It is meant to be hot in flavor. Despite it not being a sugarless gum, in 2003 in the United States, Wrigley's replaced some of the sugar with aspartame and Ace K, both artificial sweeteners.