 | The topic of this article may not meet Wikipedia's notability guidelines for companies and organizations. (August 2018) |
| Industry | Augmented reality |
|---|---|
| Founded | 2011 |
| Founders |
|
| Headquarters | London |
Area served | Worldwide |
Key people | Preet Prasannan (CEO) |
| Products | Augmented reality, content creation, design studio |
| Website | www |
Blippar is a company based in the UK that specialises in augmented reality (AR) content creation and publishing to smartphones and the web.
Blippar's product offerings include in-house bespoke AR content creation, with a focus on mobile and WebAR, and a proprietary content creation and publishing platform, Blippbuilder, that enables users to create and publish AR content themselves. The company has its main offices in London.
Blippar has created AR campaigns for partners that include GSK, Porsche, Jaguar Land Rover, PepsiCo, Cadbury, L’Oréal, and Procter & Gamble. These campaigns have also included the world's first AR product launch, delivered in partnership with OnePlus Nord.[2]
- ^ Lara O'Reilly (9 June 2016). "AR startup Blippar has launched the visual browser it says could be 'bigger than the internet itself'". Business Insider. Retrieved 14 January 2018.
- ^ Williams, Robert (22 July 2020). "OnePlus hosts 1st all-AR launch event for new smartphone". Marketing Dive. Archived from the original on 27 February 2021.