Bodyarmor SuperDrink

Bodyarmor SuperDrink
IndustryBeverage manufacturing
Founded2011; 13 years ago (2011)
FoundersLance Collins and Mike Repole
Headquarters
Queens, New York City
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Key people
Nick Mouton, CEO
Mike Repole, Chairman
Vanessa Bryant, Board of Directors
Klay Thompson, Investor
Rob Gronkowski, Investor
Baker Mayfield, Investor
Buster Posey, Investor
Mike Trout, Investor
Richard Sherman, Investor
Skylar Diggins, Investor
Sydney Leroux, Investor
Dustin Johnson, Investor
Ryan Blaney, Investor
Anthony Rizzo, Spokesperson
ParentThe Coca-Cola Company
WebsiteOfficial website
Bodyarmor SuperDrink (Fruit Punch)

Bodyarmor SuperDrink (stylized as BODYARMOR) is an American sports drink brand owned by The Coca-Cola Company.[1] Products launched under the brand include: Sports, "Lyte" Sports, "Edge Sports," and "SportWater".

Mike Repole created the drink in 2011. In the summer of 2018, The Coca-Cola Company purchased a minority stake in the company to position Bodyarmor as a premium sports beverage above its own Powerade brand.[2] The purchase by Coca-Cola made them the second largest shareholder. In November 2021, Coca-Cola acquired the remaining 85% stake of the company.[3]

  1. ^ "Our Story". Bodyarmor Sports Drink | Superior Hydration. Archived from the original on 2023-02-12. Retrieved 2023-02-12.
  2. ^ Schultz, Clark (14 August 2018). "Coca-Cola takes stake in BodyArmor". SeekingAlpha. Retrieved 18 March 2019.
  3. ^ "Coca-Cola Acquires Full Ownership of BodyArmor". Cspdailynews.com. 2021-11-01. Archived from the original on 2021-12-03. Retrieved 2021-12-03.