Carteles was a Cuban magazine created by the famous brothers Oscar H. Massaguer and Conrado Walter Massaguer, who had already created the successful magazine Social. Carteles overtook Social, however, and gained the widest circulation of any magazine in Latin America.[1] It became the most popular magazine in Cuba for a time, until that title was claimed by Bohemia. This magazine showcased Cuban commerce, art, sports, and social life.[2][3][3] In the early half of the twentieth century, when Cuba was still a republic prior to the communist revolution, Carteles was immensely popular with the Cuban middle class.[4] For most of its existence, it was helmed by the director Alfredo T. Quiléz.