ChallengeAccepted

#ChallengeAccepted, also known as the Challenge Accepted campaign, is an Instagram tagged challenge as well as an awareness campaign on empowering women involving sharing posts of black-and-white selfies.[1] The Instagram challenge was launched alongside another hashtag campaign #WomenSupportingWomen with the core objective of empowering and encouraging women to share the black-and-white photographs and selfies of themselves on their respective Instagram accounts.[2]

The campaign became originally viral in social media in 2016 with the intention of spreading positivity to tackle cancer and for cancer awareness.[3]

  1. ^ "#ChallengeAccepted: Is the social media trend vapid or empowering?". Evening Standard. 28 July 2020. Retrieved 29 July 2020.
  2. ^ "Accept challenge of 'women supporting women': Jennifer Aniston, Sonam Kapoor, Neeru Bajwa join". TribuneIndia News Service. Retrieved 29 July 2020.
  3. ^ Igoe, Katherine J. (28 July 2020). "What the 'Challenge Accepted' Trend Is All About". Marie Claire. Retrieved 29 July 2020.