Checkers (supermarket chain)

Checkers
Company typeSubsidiary
IndustryRetailing
Founded1956; 68 years ago (1956)
HeadquartersBrackenfell, Western Cape, South Africa
Area served
Botswana
Namibia
South Africa
ProductsGroceries, beauty products, homeware and financial services
ParentShoprite
Websitewww.checkers.co.za

Checkers is a FMCG retailer owned by Shoprite that operates in Southern Africa. Checkers currently has 37 Checkers Hypers and 202 Checkers supermarkets operating in Botswana, South Africa, and Namibia. The supermarket chain focuses more strongly on fresh produce and offers a wider range of choice food items to a more affluent clientele (LSM 8-10). Norman Herber, the chair of Greatermans department stores, was the founder of Checkers. The firm was later expanded and made successful by Raymond Ackerman. The Checkers supermarket chain is part of the Shoprite Group.[1][2][3]

  1. ^ Kahla, Cheryl (10 December 2018). "Eat in for under R180: Best grocery specials at South Africa's supermarkets". The South African. Retrieved 10 December 2018.
  2. ^ M. C. Cant; J. W. Strydom; C. J. Jooste; P. J. du Plessis (2009). Marketing Management. Juta and Company Ltd. pp. 375–. ISBN 978-0-7021-7188-8.
  3. ^ Herman Daniel Van Schalkwyk; Gavin C. G. Fraser; Ajuruchukwu Obi; Aad Van Tilburg (2012). Unlocking Markets to Smallholders: Lessons from South Africa. Wageningen Academic Pub. pp. 152–. ISBN 978-90-8686-134-7.