 | This article includes a list of general references, but it lacks sufficient corresponding inline citations. (March 2013) |
 A box of Corn Chex in 2006 | |
| Product type | Breakfast cereal |
|---|---|
| Owner | General Mills (North America), Kellogg's (South Korea, Singapore) |
| Country | United States |
| Introduced | 1936 |
| Related brands | Shredded Ralston |
| Markets | North America, South Korea |
| Previous owners | Ralston |
| Website | www |
Chex is an American brand of breakfast cereal currently manufactured by General Mills. It was originally known as Shredded Ralston, first produced in 1936 and owned by Ralston Purina of St. Louis, Missouri, then later renamed Chex in 1950.[1] The Chex brand went with corporate spinoff Ralcorp in 1994 and was then sold to General Mills in 1997.[2] Rival cereal company Kellogg's has the rights to the Chex brand in South Korea and Singapore.[3]
The name "Chex" reflects the square checkerboard logo of Ralston Purina.[citation needed]
For many years, advertisements for the cereal featured the characters from Charles Schulz's Peanuts comic strip.
- ^ "Trademark Registration 0559285". United States Patent and Trademark Office. Retrieved 30 July 2021.
- ^ Gibson, Richard (15 April 1996). "General Mills Agrees to Buy Chex Brands for $570 Million". Wall Street Journal. Archived from the original on 2021-07-29. Retrieved 29 July 2021.
- ^ "Kellogg's Korea Releases Green Onion Flavoured Chex Cereal". Middleclass. 17 June 2020. Archived from the original on 2021-02-10. Retrieved 30 July 2021.