Founded | June 12, 2014[1] |
---|---|
Purpose | To parody content shared on media sites.[2] |
Fields | Satire, clickbait, surreal humor |
Official language | English |
Owner | Cards Against Humanity LLC |
Key people | Bruc (Editor in chief)[3] |
Staff | 5 members |
Website | clickhole |
ClickHole is a satirical website that parodies clickbait websites such as BuzzFeed and Upworthy. It was launched on June 12, 2014 by The Onion,[4][5][6][7] in conjunction with that publication's decision to stop its print edition and shift its focus exclusively to the internet.[8] According to ClickHole's senior editor, Jermaine Affonso, the website is "The Onion's response to click-bait content" and serves as "a parody of online media".[9] Critics noted that, on a deeper level, ClickHole illustrates the shallow nature of social media content and media sites' desperation to share such content.[10][9]
On February 3, 2020, the website was acquired by the team behind Cards Against Humanity. After the purchase, the website's employees became its majority owners, and retain complete creative control.[11]
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