US LBM Coast-to-Coast Challenge | |
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Sport | College basketball |
Conference | Pac-12 (2021-23) Big 12 (2021-present) SEC (2024-present) |
Number of teams |
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Current stadium | Dickies Arena |
Current location | Fort Worth, TX |
Played | 2021–present |
Last contest | 2023 |
Most championships | Texas Longhorns (2) (both Men's and Women's) |
TV partner(s) | ABC (2021) ESPN (2021-2022) ESPN2 (2022) ESPNU (2023) ESPN+ (2023) |
Sponsors | |
MGM Resorts International (2021) US LBM (2022–present) | |
Host stadiums | |
T-Mobile Arena (2021) American Airlines Center (2022) Dickies Arena (2023-present) | |
Host locations | |
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The Coast-to-Coast Challenge (currently known as the US LBM Coast-to-Coast Challenge for sponsorship reasons and formerly known as the Pac-12 Coast-to-Coast Challenge) is an annual set of basketball games played in a neutral stadium. The Challenge was set to launch in 2020,[1] but was postponed a year due to the COVID-19 pandemic.
The Challenge launched as a small-scale spiritual successor to the Big 12/Pac-10 Hardwood Series, which ran from 2007 to 2010. As such, it was originally contested by both men's and women's teams of the Pac-12 and Big 12 conferences, but in 2023 was open to men's basketball teams of all conferences, with the Pac-12 and Big 12 as the main conferences represented.[2] As a result of the 2021–2024 NCAA conference realignment, the Challenge no longer featured Pac-12 teams, and instead became a small-scale spiritual successor to the Big 12/SEC Challenge in 2024.[3] Women's basketball returned in 2024 under the name "USLBM Coast to Coast Challenge featuring the Hoopfest Women’s Basketball Classic".[4]
Every match-up within the Challenge has featured a team from Texas.