This article is missing information about the ownership and more recent history of and current status of the (still extant) conduit search software and its reskins/rebrands/related products.(September 2020) |
The Conduit toolbar was an online platform that allowed web publishers to create custom toolbars, web apps, and mobile apps at no cost.[1][2] It was developed by Conduit Inc. but demerged to Perion Network. Conduit had approximately 260,000 registered publishers who have collectively created content downloaded by more than 250 million end users.[3][4][5] Web apps and pieces of content developed through Conduit's platform can be distributed and exchanged online via the Conduit App Marketplace.[6][7] As of 2010, 60 million users consumed apps from the marketplace on a daily basis.[8]
Conduit's toolbars have been described in online forums and news outlets as malware[9][10] and are difficult to remove.[11][12] It has both browser hijacking and rootkit capabilities. Conduit began to shift away from this part of its business in late 2013 when it spun off its toolbar division into Perion Network through a reverse merger.[13] After the deal, Conduit shareholders still owned 81% of Perion's existing shares, though both Perion and Conduit remain independent companies.[14]