45°00′31″N 8°38′17″E / 45.008618°N 8.638025°E
Company type | Società per azioni[1] |
---|---|
BIT: DMN | |
Industry | Jewellers |
Founded | 1924Valenza, Italy | , in
Founder | Enrico Grassi Damiani |
Headquarters | Valenza , Italy |
Number of locations | 52 directly operated stores (30 June 2013)[2] |
Area served | World wide |
Key people | Guido Grassi Damiani, CEO |
Products | Jewelry |
Total equity | 104,779,284 (2014)[1] |
Number of employees | 567 (2014)[1] |
Parent | Leading Jewels S.A.[2] |
Subsidiaries | Rocca S.p.A.(2008)[3] |
Website | www |
Damiani S.p.A or Damiani Group, is an Italian luxury jewelry corporate group that designs, manufactures, distributes and sells jewelry and luxury watches.[4] It was founded in Italy in 1924. The company uses celebrity endorsements to market its products. In the early 2000s the company had a dispute with Brad Pitt and Jennifer Aniston regarding the use of their names and wedding ring designs. The dispute was settled for $50 million and the couple helped Damiani create and market a line of products.[citation needed] Damiani expanded across Asia and the US. It went public in 2007 and its most well-known jewelry product brands are Calderoni, Salvini, Alfieri & St. John and Bliss.