| Company type | Private |
|---|---|
| Industry | Advertising |
| Founded | 1923 |
| Defunct | 1987 |
| Fate | Acquired by Saatchi & Saatchi |
| Successor | Saatchi & Saatchi DFS (renamed back to Saatchi & Saatchi later on) |
| Headquarters | New York City, United States |
| Subsidiaries | The Program Exchange (1979–1987) |
Dancer Fitzgerald Sample (DFS and later DFS-Dorland) was a Madison Avenue advertising agency during the 20th century. It was founded in Chicago in 1923, and was acquired and merged into the Saatchi & Saatchi network in the 1980s.