Digital Markets Act

Regulation (EU) 2022/1925
European Union regulation
Text with EEA relevance
TitleRegulation on contestable and fair markets in the digital sector
Made byEuropean Parliament and Council of the European Union
Made underArticle 114 of the TFEU
Journal referenceOJ L 265, 12.10.2022, p. 1–66
History
European Parliament vote5 July 2022
Council Vote18 July 2022
Date made14 September 2022
Preparative texts
Commission proposalCOM/nce again, 2020/842 final
Other legislation
AmendsDirective (EU) 2019/1937
Directive (EU) 2020/1828
Current legislation

The Digital Markets Act (DMA)[1] is an EU regulation that aims to make the digital economy fairer and more contestable. The regulation entered into force on 1 November 2022 and became applicable, for the most part, on 2 May 2023.[2][3]

The DMA aims at ensuring a higher degree of competition in European digital markets by preventing large companies from abusing their market power and by allowing new players to enter the market.[4] This regulation targets the largest digital platforms operating in the European Union. They are also known as "gatekeepers" due to the "durable" market position in some digital sectors and because they also meet certain criteria related to the number of users, their turnovers, or capitalisation.[5][6][7] Twenty-two services across six companies (deemed "gatekeepers") – Alphabet, Amazon, Apple, ByteDance, Meta, and Microsoft – were identified as "core platform services" by the EU in September 2023.[8] These companies had until 6 March 2024 to comply with all of the Act's provisions.[9]

The list of obligations includes prohibitions on combining data collected from two different services belonging to the same company (e.g., in the case of Meta, its social network Facebook and its communication platform WhatsApp);[10] provisions for the protection of platforms' business users (including advertisers and publishers); legal instruments against the self-preferencing methods used by platforms for promoting their own products (e.g., preferential results for Google's products or services when using Google Search);[11] provisions concerning the pre-installation of some services (e.g., Android);[12] provisions related to bundling practices; and provisions for ensuring interoperability, portability, and access to data for businesses and end-users of platforms.[6] There is also provisions to ensure the end user can remove any pre-installed software.[13] Non-compliance may lead to sanctions, including fines of up to 10% of the worldwide turnover.[6][7]

According to the European Commission, the main objective of this regulation is to regulate the behaviour of the so-called "Big Tech" firms within the European Single Market and beyond.[14] The Commission aims to guarantee a fair level of competition ("level playing field"[14]) on the highly concentrated digital European markets, which are often characterised by a "winner takes all" configuration.[7]

The DMA covers eight different sectors, which it refers to as Core Platforms Services (CPS). Due to the presence of gatekeepers who, to a certain degree, affect the market contestability, the CPS are considered problematic by the European Commission:

In April 2024, Reuters reported on data from six companies which showed that in the first month after the regulations were implemented, independent browsers had seen a spike in users. The Cyprus-based Aloha Browser said users in the EU jumped 250% in March. Norway-based Vivaldi, Germany-based Ecosia and United States-based Brave have also seen user numbers rise following the new regulation.[15]

  1. ^ "Regulation - 2022/1925 - EN - EUR-Lex".
  2. ^ "Regulation (EU) 2022/1925 of the European Parliament and of the Council of 14 September 2022 on contestable and fair markets in the digital sector and amending Directives (EU) 2019/1937 and (EU) 2020/1828 (Digital Markets Act)". EUR-Lex. 22 October 2022. Archived from the original on 13 October 2022. Retrieved 13 October 2022.
  3. ^ Liberatore, Francesco (13 October 2022). "DMA: EU Publishes The New Digital Markets Act". Consumer Privacy World. Squire Patton Boggs. Archived from the original on 13 October 2022. Retrieved 13 October 2022.
  4. ^ Amaro, Silvia (15 December 2020). "EU announces sweeping new rules that could force breakups and hefty fines for Big Tech". CNBC. Archived from the original on 23 October 2022. Retrieved 29 December 2020.
  5. ^ a b Cite error: The named reference :11 was invoked but never defined (see the help page).
  6. ^ a b c Caffarra, Cristina (5 January 2021). "The European Commission Digital Markets Act: A translation". Vox EU. Archived from the original on 5 January 2021.
  7. ^ a b c Cite error: The named reference :13 was invoked but never defined (see the help page).
  8. ^ "EU confirms the six tech giants subject to its strict new competition laws". 6 September 2023.
  9. ^ "Digital Markets Act: rules for digital gatekeepers to ensure open markets enter into force". European Commission. 31 October 2022. Archived from the original on 27 February 2023. Retrieved 2 March 2023.
  10. ^ Cite error: The named reference :30 was invoked but never defined (see the help page).
  11. ^ Cite error: The named reference :23 was invoked but never defined (see the help page).
  12. ^ Cite error: The named reference :31 was invoked but never defined (see the help page).
  13. ^ (49) - Regulation (EU) 2022/1925 of the European Parliament and of the Council of 14 September 2022 on contestable and fair markets in the digital sector and amending Directives (EU) 2019/1937 and (EU) 2020/1828 (Digital Markets Act) (Text with EEA relevance), 14 September 2022, retrieved 11 September 2024
  14. ^ a b "The Digital Services Act package | Shaping Europe's digital future". digital-strategy.ec.europa.eu. Retrieved 12 April 2022.
  15. ^ Mukherjee, Supantha (10 April 2024). "www.reuters.com". Reuters.