Industry | Sports equipment |
---|---|
Predecessor | Curley-Bates Co. |
Founded | September 3, 1985 |
Defunct | October 16, 2014 |
Fate | Hockey, baseball, and cycling divisions sold off separately |
Headquarters | 7855 Haskell Avenue, |
Parent | Jas. D. Easton, Inc. (1985–2006) Easton-Bell Sports Inc. (2006–2014) |
Easton Sports, Inc. was an American sports equipment company that existed from 1985 to 2014. Easton was formed as a subsidiary of Jas. D. Easton, Inc. (Easton Archery) through the acquisition and renaming of the Curley-Bates Co. The company grew to become a major player in baseball and hockey equipment production. In the early 2000s, around 40 per cent of National Hockey League players used Easton sticks.
In March 2006, the holding company Riddell Bell Holdings, Inc., a portfolio company of the private equity firm Fenway Partners, acquired Easton Sports for $400 million. At this time, the holding company changed its name to Easton-Bell Sports. In 2014, Easton-Bell decided to focus on its action sports companies, Bell, Riddell, and Giro. That year, Easton Sports was split into separate hockey, baseball, and cycling companies and sold off in parts. After the disposal of Easton, Easton-Bell Sports was renamed BRG Sports.
Although Easton Sports was disestablished in 2014, the Easton name remains in use via the disparate companies Easton Archery, Easton Diamond, Easton Cycling, and occasionally as a brand of Bauer Hockey.