Emily Segal is an American artist, writer, and creative director, born in 1988.[1] She is a founding member of the art collective K-HOLE, a trend forecasting group.[2] She has lectured on branding and consumer culture at the DLD conference, MoMA PS1, the Serpentine Gallery, and TEDxVaduz and writing has been featured in e-flux, Frieze, Texte zur Kunst, Flash Art, Dazed, Mousse, and 032c. Her first novel, Mercury Retrograde, was published in 2020.[3]