Enterprise Rent-A-Car

Enterprise Rent-A-Car
FormerlyExecutive Leasing Company (1957–1970)
IndustryCar rental, multi-level marketing
Founded1957; 67 years ago (1957) in St Louis, Missouri
FounderJack C. Taylor
Headquarters,
United States
Key people
ParentEnterprise Mobility
Websitewww.enterprise.com
Footnotes / references
[1]
Enterprise Rent-A-Car in South Burlington, Vermont

Enterprise Rent-A-Car is an American car rental agency headquartered in Clayton, Missouri, in Greater St. Louis. Enterprise is the flagship brand of Enterprise Holdings, which also owns other agencies including Alamo Rent a Car and National Car Rental. The company has historically concentrated on what it calls "home city" rentals, often people renting a car while their own was being repaired, but has expanded to airport-based rentals, especially after its parent company's acquisition of Alamo and National in 2007.[2][3][4]

In addition to car rental, Enterprise Holdings also markets other transportation services under the Enterprise name including commercial fleet management, used car sales under the name Enterprise Car Sales, and commercial truck rental operations.

Enterprise Rent-A-Car was established in St. Louis, Missouri in 1957 by Jack C. Taylor. Originally known as "Executive Leasing Company," in 1969, Taylor renamed the company "Enterprise" after the aircraft carrier USS Enterprise, on which he served during World War II.

  1. ^ Loomis, Carol (June 4, 2013). "Enterprise names Pamela Nicholson CEO". Cable News Network. Archived from the original on May 5, 2014. Retrieved April 29, 2014.
  2. ^ Taylor, Andrew C. (September 1, 2013). "Enterprise's Leader on How Integrating an Acquisition Transformed His Business". Harvard Business Review. ISSN 0017-8012.
  3. ^ DePillis, Lydia (November 6, 2013). "Car rental companies keep merging. That might not be such a bad thing". Washington Post. ISSN 0190-8286. Retrieved June 22, 2021.
  4. ^ "Enterprise Holdings Fact Sheet" (PDF). Enterprise Holdings. Archived from the original (PDF) on June 24, 2021. Retrieved June 22, 2021.