 Current logo, which is a revision of 1934 logo, used since 1965. | |
| Product type | Gasoline, lubricants |
|---|---|
| Owner | ExxonMobil (1999–present) |
| Produced by | ExxonMobil Imperial Oil (Canada) |
| Country | United States |
| Introduced | 1911 |
| Discontinued | 1977 (most locations in the U.S. only) |
| Related brands | Mobil |
| Markets | Worldwide |
| Previous owners | Standard Oil of New Jersey/Exxon Corporation (1911–99) |
| Website | esso.com |
Esso (/ˈɛsoʊ/) is a trading name for ExxonMobil. Originally, the name was primarily used by its predecessor Standard Oil of New Jersey after the breakup of the original Standard Oil company in 1911.[1] The company adopted the name "Esso" (the phonetic pronunciation of Standard Oil's initials, 'S' and 'O'),[2] to which the other Standard Oil companies would later object.
Standard Oil of New Jersey started marketing its products under the Esso brand[3] in 1926.[4] In 1972, the name Esso was largely replaced in the U.S. by the Exxon brand after the Standard Oil of New Jersey bought Humble Oil, while the Esso name remained widely used elsewhere. In most of the world, the Esso brand and the Mobil brand are the primary brand names of ExxonMobil, while the Exxon brand is used only in the United States alongside Mobil.
- ^ Falola, Toyin (September 30, 2005). The Politics of the Global Oil Industry: An Introduction. Westport, CT: Praeger. p. 27. ISBN 978-0275984007.
- ^ Don't ignore history by Robert Sobel on Barro's, 7 Dec 1998
- ^ Our History on Esso website
- ^ Exxon Corporation on Encyclopædia Britannica