Type | Fruit juice |
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Country of origin | United States |
Variants |
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Website | https://www.coca-cola.ca/brands/five-alive |
Five Alive (French: Déli-cinq) is a line of fruit juice blends created by Minute Maid, a subsidiary of The Coca-Cola Company. Both the name and the five colors of the logo refer to the five fruit juices each variety contains.
The juice line was first introduced in the late 1970s in both 12 US fl oz (350 ml) and 16 US fl oz (470 ml) cans. Marketing for Five Alive featured the slant rhyme catchphrase “get a taste for life”.
Starting in 1981, Five Alive was released in traditional juice box cartons alongside cans. By the 1990s, the beverages were no longer produced for the U.S. market. Five Alive continues limited production in Canada (No longer in Canada since September 2024).[citation needed]