FlyLady

FlyLady is a support and self-help group that offers advice to help people with housekeeping, founded by "The FlyLady", Marla Cilley.[1]

The group is based upon the website FlyLady.net, as well as a Constant Contact group for its email mailing list.[2] Members of FlyLady have stated that the group has helped them and has changed their lives.[3] [4]

FlyLady's messages cover topics include clutter, the value of routines, weekly and monthly cleaning, increased self-esteem, and letting go of perfectionism. As of 2016, she had over 300,000 subscribers on her email list, and 550,000 followers on Facebook.[5] In 2020, FlyLady announced an additional presence on Parler.[6] In 2022 FlyLady also began to diversify her platform by publishing on Truth Social, and Bitchute.[7] A store on her website sells organizational tools and housewares, sent from the FlyLady Distribution Center in Brevard, NC. In 2007, sales from the store reached US$4 million.[8]

In November 2015 Alex Elsea, Marla's nephew, launched FlyLady Premium, a paid virtual mentoring service which adds extra support to followers of the FlyLady methodology in small private online groups.[9] FlyLady Premium released an app, FlyLadyPlus[10] in July 2016. Later in 2016, FlyLady herself released a subscription-based iOS reminder app, FlyLady Messenger.[11]

  1. ^ Molly Millett (2003-02-22). "To bust clutter, who you gonna call? FlyLady!". Lifestyle. St. Louis Post-Dispatch. p. 10. Retrieved 2007-07-21.
  2. ^ Getting Rid of Email Stress!
  3. ^ Mary Beth Breckenridge (2003-04-27). "FlyLady helps you put house in order". The Miami Herald. p. 20H. Retrieved 2007-07-21.
  4. ^ Aman Batheja (2005-01-02). "FlyLady fans log into domestic support group". San Diego Union-Tribune. Retrieved 2007-07-21.
  5. ^ "Interview with Marla Cilley aka FlyLady - Nixon Virtual Strategies". Nixon Virtual Strategies. 2016-09-19. Retrieved 2016-11-21.
  6. ^ "I am also on Parler. You can find me @flylady". Facebook. 2020-11-11. Retrieved 2021-01-14.
  7. ^ "Missing my Flylady emails". Constant Contact. Retrieved 2022-06-17.
  8. ^ Susan Hauser (2007-08-16). "How FlyLady nags her way to millions". Fortune Small Business. Retrieved 2011-05-06.
  9. ^ "Duke Student's Startup Refreshes 17-Year-Old Home Organizing Guru FlyLady". ExitEvent. Retrieved 2016-11-21.
  10. ^ "FlyLadyPlus on the App Store". App Store. Retrieved 2016-11-21.
  11. ^ "FlyLady Messenger on the App Store". App Store. Retrieved 2016-11-21.