Product type | Automobile marque | ||||||
---|---|---|---|---|---|---|---|
Owner | Dongfeng Liuzhou Motor | ||||||
Country | China | ||||||
Introduced | 2001 | ||||||
Markets | China South America | ||||||
Website | www | ||||||
Chinese name | |||||||
Traditional Chinese | 東風風行 | ||||||
Simplified Chinese | 东风风行 | ||||||
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Forthing (Dongfeng Fengxing) is an automobile marque owned by the Chinese automaker Dongfeng Liuzhou Motor, a division of Dongfeng Motor Group. The brand was launched in 2001 using the Fengxing (风行) name,[1] and was later renamed to Forthing as the English name, while the Chinese name remained the same (Chinese: 风行; pinyin: Fēngxing). The Forthing or Fengxing brand is the first Chinese brand to produce MPVs for family use.
From the launch of the brand, Forthing or Fengxing brand products have always borne the Dongfeng emblem, just as the majority of vehicle brands under the Dongfeng umbrella. On November 17 2020, the Forthing T5 EVO crossover was launched and, at the press conference, Dongfeng Fengxing’s new lion emblem was unveiled with the Forthing T5 EVO to be the first product to wear the updated badge. On June 10, 2021, the brand renewal conference of Dongfeng Fengxing was held in Shanghai, and Dongfeng Fengxing's first concept car dedicated to family mobility was unveiled alongside the official announcement of the new emblem. This update is the new slogan of "Confidence, Fearlessness, and Bravery Forward" in the form of the lion badge.[2]
Products of the Forthing brand include the Jingyi crossover SUV series[3] also known as Joyear for oversea markets,[4] the Jingyi S50 sedan and the S500 large multi-purpose vehicle,[5] as well as two types of vans, the Lingzhi and the CM7. Some of these models are also sold in Latin American markets such as Chile[6] and Peru under the brands Dongfeng, DFM or DFLZ.