Free Now (service)

FREENOW
IndustryMobility-as-a-Service
Predecessorsmytaxi, Hailo, Clever Taxi
Headquarters,
Germany
Area served
Germany, UK, Ireland, Spain, Italy, Poland, France, Austria and Greece
Key people
Thomas Zimmermann
(CEO)[1]
ProductsVehicle for hire, mobile commerce network
ServicesMobility as a service
OwnerBMW Group and Mercedes-Benz Group
Number of employees
1850+ (2022)
Websitefree-now.com Edit this at Wikidata

FREENOW is a mobility service provider headquartered in Hamburg, Germany. FREENOW was formed in February 2019 from a joint venture between BMW and Daimler Mobility. Thomas Zimmermann is CEO of the FREENOW Group.[2]

The FREENOW Group is the vehicle for hire vertical of this joint venture; other services within the vertical include Beat and formerly Clever, Hive and Kapten, which rebranded to FREENOW.[2] FREENOW is one of the largest vehicle for hire companies in Europe.[3] As Mobility-as-a-Service platform FREENOW aggregates numerous mobility brands and vehicle options to make them bookable within one app. Next to taxi and PHV, FREENOW offer car sharing and further micro-mobility options such as eScooters, eMopeds, and eBikes with its partners TIER, VOI, EMMY, Cooltra, Miles, SHARE NOW, DOTT, felyx and SIXT.

FREENOW serves over 150 European cities including Barcelona, Berlin, Dublin, Paris, Milan, Rome and London. FREENOW customer care and support teams operate from Dublin, Hamburg, Madrid, and Warsaw among other European cities.

The UK General Manager is Mariusz Zabrocki, and the Country Manager in Ireland is Niall Carson.[4][5]

  1. ^ "About the Joint Venture | Our Story". your-now.com. Retrieved July 4, 2019.
  2. ^ a b "Daimler and BMW invest $1.1 billion in urban mobility services". TechCrunch. Retrieved 2019-07-05.
  3. ^ Gorey, Colm (2019-02-22). "Mytaxi to change name to FREENOW following €1bn BMW and Daimler deal". Silicon Republic. Retrieved 2019-10-23.
  4. ^ Richardson, Perry (3 April 2021). "TaxiPoint Taxi News | Single Post". TaxiPoint Taxi News | UK | Black cabs. Retrieved 2019-08-02.
  5. ^ Taylor, Charly (December 24, 2020). "Free Now looks to go beyond taxis with new services". Irish Examiner.