Full Throttle (drink)

Full Throttle
We Live Full Throttle.
TypeEnergy drink
ManufacturerMonster Beverage
Country of origin United States
Introduced2004; 20 years ago (2004)
Related productsMother, Monster Energy, NOS, Vault, Aspire Energy
Websitewww.drinkfullthrottle.com Edit this on Wikidata

Full Throttle is an energy drink brand produced by Monster Beverage. It debuted in late 2004 in the United States and Canada under its former owner The Coca-Cola Company. It is known for its sponsorship of National Hot Rod Association competitions from 2008 to 2012.

On June 12, 2015, Monster Beverage closed on the deal to acquire The Coca-Cola Company's energy drinks line. Coca-Cola transferred ownership of all of its worldwide energy businesses including NOS, Full Throttle and nine smaller brands to Monster. Monster transferred all of its non-energy drink businesses to Coca-Cola, including Hansen's natural sodas, Peace Tea, Hubert's Lemonade, and Hansen's juice products.