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| Date | January 20, 1968 | ||||||||||||
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| Venue | Astrodome, Houston, Texas | ||||||||||||
| Attendance | 52,693 | ||||||||||||
| United States TV coverage | |||||||||||||
| Network | TVS Television Network | ||||||||||||
| Announcers | Dick Enberg and Bob Pettit | ||||||||||||
In men's college basketball, the Game of the Century was a historic National Collegiate Athletic Association (NCAA) game between the Houston Cougars and the UCLA Bruins played on January 20, 1968, at the Astrodome in Houston, Texas. It was the first NCAA regular season game broadcast nationwide in prime time. It established college basketball as a sports commodity on television and paved the way for the modern "March Madness" television coverage.[1]
- ^ Nguyen, Thuc Nhi - UCLA-Houston ‘Game of the Century’ still leaves impression 50 years later. Los Angeles Daily News, January 20, 2018