 Original logo | |
| Company type | Subsidiary |
|---|---|
| Industry | Fast food |
| Founded | 1977 |
| Founder | Tom Ah Chee |
| Defunct | 1998 |
| Fate | Acquired by McDonald's |
| Headquarters | , New Zealand |
Number of locations | 32 (at peak) |
| Products | |
| Parent | McDonald's |
Georgie Pie was a fast food chain owned by retailer Progressive Enterprises specialising in meat pies that hoped to be New Zealand’s own homegrown alternative to the global fast-food industry giants such as McDonald's, Pizza Hut and Burger King.[1] The first Georgie Pie restaurant opened in 1977, and at its peak there were 32 restaurants across New Zealand. After running into financial difficulties, it was bought out by McDonald's in 1996, mainly for its restaurant locations. The last Georgie Pie store was closed in 1998.[2]
Large pies at Georgie Pie came in a range of traditional (mince and cheese/steak and kidney) and international (Chinese/Mexican/Italian) flavours.[3][4][5] In 2013, following frequent calls for the brand's return, McDonald's reintroduced Georgie Pie through its restaurants.[3] It was discontinued in 2020.[6]
- ^ "September 1996 decisions". canterbury.cyberplace.org.nz. Retrieved 16 December 2017.
- ^ Crombie, Nathan (4 December 2013). "It's back! Georgie Pie returns to town". Wairarapa Times-Age. Retrieved 16 December 2017 – via New Zealand Herald.
- ^ a b "McDonald's takes Georgie Pie nationwide". Stuff. 1 October 2013. Retrieved 27 December 2017.
- ^ "Georgie Pie returns to town". SunLive. 27 December 2017. Retrieved 27 December 2017.
- ^ "Garth George: By Georgie, it's a top week for pie-lovers". New Zealand Herald. 3 June 2009. Retrieved 27 December 2017.
- ^ Cite error: The named reference
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