Gert Boyle

Gertrude Boyle
Gert Boyle in 2013
Born
Gertrude Lamfrom

(1924-03-06)March 6, 1924
Augsburg, Germany
DiedNovember 3, 2019(2019-11-03) (aged 95)
NationalityAmerican
EducationUniversity of Arizona (BA)
OccupationBusinesswoman
Known forChairwoman of Columbia Sportswear
Spouse
Neal Boyle
(m. 1948; died 1970)
Children3, including Timothy Boyle
RelativesHildegard Lamfrom (sister)

Gertrude Boyle (née Lamfrom; March 6, 1924 – November 3, 2019) was a German-born American businesswoman in the U.S. state of Oregon. After her family fled Nazi Germany, her father founded the business that became Columbia Sportswear, where in 1970, she became company president. She remained president until 1988 and additionally, was chairwoman of the company's board of directors from 1983[1] until her death in 2019. Starting in the 1980s, she appeared in a series of advertisements for Columbia Sportswear with her son, Timothy Boyle, often humorously testing the quality and durability of their products. She was also a philanthropist and memoirist.

  1. ^ Accettola, Anna (October 16, 2012). Wadhwani, R. Daniel (ed.). "Gertrude Boyle". Immigrant Entrepreneurship: German-American Business Biographies, 1720 to the Present. 5. German Historical Institute. Archived from the original on May 3, 2016. Retrieved November 3, 2019.