Ghost sign

Ghost sign advertising Bile Beans in York, England

A ghost sign is an old hand-painted advertising sign that has been preserved on a building for an extended period of time. The sign may be kept for its nostalgic appeal, or simply indifference by the owner.[1]

  1. ^ Roberts, S.; Marshall, G. (2017). "What is a Ghost Sign?". In Schutt, S.; Roberts, S.; White, L. (eds.). Advertising and Public Memory: Social, Cultural and Historical Perspectives on Ghost Signs. New York: Routledge.