 | |
| Company type | Google group |
|---|---|
| Industry | Research |
| Headquarters | 1600 Amphitheater Parkway, Mt. View, CA 94043 |
Area served | Worldwide |
| Owner | Google (Alphabet) |
Number of employees | 300 |
| Website | atap |
Google's Advanced Technology and Projects group (ATAP) is a skunkworks team and in-house technology incubator, created by former DARPA director Regina Dugan. ATAP is similar to X, but works on projects, granting project leaders time—previously only two years—in which to move a project from concept to proven product. According to Dugan,[1] the ideal ATAP project combines technology and science, requires a certain amount of novel research, and creates a marketable product. Historically, the ATAP team was born at Motorola Mobility and kept when Google sold Motorola Mobility to Lenovo in 2014;[2] for this reason, ATAP ideas have tended to involve mobile hardware technology.
The team embodies principles that former Google VP Dugan used at DARPA.[3] One of these principles is to create small teams of high performers. Another is to make use of resources outside the organizational box; ATAP has worked with hundreds of partners in more than twenty countries, including schools, corporations, startups, governments, and nonprofits. Standing contracts are in place with a number of top-flight schools, such as Stanford, Berkeley, MIT, and Caltech, to facilitate rapid research arrangements when needed.
- ^ Bohn, Dieter (29 May 2015). "The renegade future of Google's ATAP lab". Archived from the original on 31 October 2015. Retrieved 4 November 2015.
- ^ Cheng, Roger (October 30, 2014). "It's official: Motorola Mobility now belongs to Lenovo". CNET. Archived from the original on 2023-03-30. Retrieved 2023-03-30.
- ^ Helft, Michael (14 August 2014). "Google Goes DARPA". Archived from the original on 1 October 2014. Retrieved 4 November 2015.