| Agency | McCann Erickson |
|---|---|
| Client | The Coca-Cola Company |
| Language | English |
| Running time | 1 minute |
| Product | |
| Release date(s) | October 1, 1979 |
| Written by | Penny Hawkey |
| Directed by | N. Lee Lacy |
| Music by | "Coke and a Smile" |
| Starring |
|
| Production company | N. Lee Lacy/ Associates Ltd. |
| Country | United States |
"Hey Kid, Catch!" is a television commercial for Coca-Cola starring Pittsburgh Steelers defensive tackle "Mean" Joe Greene. The commercial debuted on October 1, 1979, and was re-aired multiple times, most notably during Super Bowl XIV in 1980. The 60-second commercial won a Clio Award for being one of the best television commercials of 1979.[1]
During its planning and filming stages, McCann Erickson, the advertising agency that created the commercial, used the working title "Mean Joe Greene". The commercial was a part of Coca-Cola's "Have a Coke and a Smile" ad campaign of the late 1970s.