Hilda Effiong Bassey (born 20 September 1996), more popularly known as Hilda Baci, is a Nigerian chef, restaurateur, actress, and the former holder of the Guinness World Record for marathon cooking (cook-athon) with 93 hours 11 minutes in May 2023, which was surpassed later that year by Irish chef Alan Fisher with 119 hours, 57 minutes.[2][3] In August 2021, she won the Jollof Faceoff competition.[4]