Howard Avenue is a north-south road in the West Tampa (North Howard) and South Tampa (South Howard) sections of Tampa, Florida. South Howard is home to the SoHo (Tampa) (South Howard) entertainment district and several popular restaurants and bars. North Howard is home to several historic buildings.
Howard Avenue was named in honor of Howard P. Macfarlane, the son of developer Hugh C. Macfarlane, who developed the area, and his 2nd wife Frances Pettingill.[1]