 | |
| Broadcast area | Bangalore and Goa, India |
|---|---|
| Frequency | 91.9 MHz |
| Programming | |
| Language(s) | English |
| Format | Adult, Contemporary (Top 40), Pop, hip hop, retro, Rock |
| Ownership | |
| Owner | Rajeev Chandrasekhar |
| History | |
First air date | 2007 |
| Technical information | |
Transmitter coordinates | 12°55′30″N 77°37′54″E / 12.925107°N 77.631733°E |
| Links | |
| Website | www |
Indigo 91.9 FM is India's first and longest running international radio network operating in Bangalore and Goa.[1] The channel is a part of Asianet News Media and Entertainment Pvt. Ltd. which is owned by a Bharatiya Janata Party member of parliament Rajeev Chandrasekhar. The brand is positioned as the radio station for a Fun Young India.[2] The station forayed into other extensions which includes Indigo XP (formerly known as Indigo Live Music Bar) an experiential performance venue in Bangalore,[3] TheIndigoXP.com - the radio station's digital arm,[4] Indigo Live events for large format entertainment festivals[5] and Radio As A Service in premium venues and locations.[6]
Indigo 91.9's journey began in 2006, as a way of channeling the energy and the passion of the rapidly growing youth population. Initially, Indigo 91.9 FM found a place as a channel on WorldSpace Satellite Radio, operating on channel BC 1218 as simply ‘Radio Indigo’.[7] In 2002, Indigo hosted the first of its kind ‘Satellite Dance Party’, as listeners at the event and from all over the country partied to the non-stop dance music being played.[8]
With the second phase of radio licensing, Indigo 91.9 FM got into terrestrial radio and emerged as India's first international music radio station in 2006.[9] ‘Sunrise’ by Norah Jones was the first song that was ever played on air. That song represented a new dawn in radio programming that Indigo 91.9 FM brought about. The radio station grew to be known as ‘the color of music’ with a diverse collection of international music playing and has now evolved as the radio station for a Fun Young Bangalore and Goa.[10] In phase III of licensing, Indigo 91.9FM successfully migrated both their stations, obtaining license until 2030.