Institute of Practitioners in Advertising

Institute of Practitioners in Advertising
AbbreviationIPA
Formation1917
TypeTrade association
PurposeRepresentation of UK advertising media and marketing communications agencies and professionals
Location
Region served
United Kingdom
Membership
258 agencies[1]
President
Josh Krichefski
Director-general
Paul Bainsfair
WebsiteIPA

The Institute of Practitioners in Advertising (IPA), incorporated by a Royal Charter, is the trade body and professional institute for agencies and individuals working in the UK's advertising, media and marketing communications industry.

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