| Formerly | SilverRock Productions |
|---|---|
| Industry | Interactive entertainment |
| Founded | 1988 |
| Founder | Ivan Sølvason |
| Defunct | 2010 |
| Fate | Purchased by NDS Group in 2006 and renamed NDS Denmark Rights to Hugo franchise divested to Krea Medie A/S in 2008 NDS Denmark closed in 2010 |
| Successor | NDS Denmark |
| Headquarters | , Denmark |
| Products | Video games TV shows |
| Owner | News Corporation |
| Parent | NDS Group |
Interactive Television Entertainment (ITE) was a Copenhagen-based Danish company founded in 1989 as SilverRock Productions and renamed to ITE in 1992. It was best known for developing and producing the Hugo media franchise.