Company type | Public Corporation |
---|---|
Industry | Manufacturing |
Founded | 2005 |
Headquarters | Toluca, Mexico |
Area served | Mexico, Guatemala, Brazil, Honduras, Peru, Panama, El Salvador and Argentina |
Key people | Ricardo B. Salinas |
Products | motorcycles |
Parent | Grupo Salinas |
Website | https://www.italika.mx/ |
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.Comercializadora de Motocicletas de Calidad, S.A. de C.V., commonly known as Italika, is a Mexican motorcycle brand established on November 1, 2004, by Ricardo Salinas Pliego[1]. Italika operates two assembly plants —one in Tlalpan, Mexico City, and another in Toluca, State of Mexico—and distributes products across Mexico, Guatemala, and Honduras. With over eight million customers, Italika is the top-selling motorcycle brand in Mexico.
The company markets its products through Elektra stores, its own agencies, self-service channels, Elektra Motos stores, official distributors and its online platform. Italika offers a diverse range of product lines and models, and in 2016, launched Italika Racing, a platform dedicated to promoting new talent in motorcycling sports.