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| Product type | Sparkling juice |
|---|---|
| Owner | PepsiCo |
| Country | United States |
| Introduced | February 2002 |
Izze, stylized IZZE, is an American sparkling juice brand produced by the Izze Beverage Company, which is owned by PepsiCo. The company is based in Boulder, Colorado. It was founded in Boulder in 2002 by Greg Stroh and Todd Woloson, and was purchased by PepsiCo in 2006.