 | |
| Company type | Subsidiary |
|---|---|
| Industry | Marketing communications |
| Predecessor | Carlton & Smith |
| Founded | New York City, U.S. (1864) |
| Founder | William James Carlton |
| Fate | Merged with Wunderman to form Wunderman Thompson |
| Successor | Wunderman Thompson |
| Headquarters | New York City , U.S. |
Area served | Worldwide |
Key people |
|
| Parent | WPP plc |
| Website | www |
J. Walter Thompson (JWT) was an advertisement holding company incorporated in 1896 by American advertising pioneer James Walter Thompson.[1] The company was acquired in 1987 by multinational holding company WPP plc, and in November 2018, WPP merged J. Walter Thompson with fellow agency Wunderman to form Wunderman Thompson.[2][3][4] In October 2023, WPP announced yet another merger in which Wunderman Thompson, along with another group agency VMLY&R, would cease to exist and create a new combined entity named VML. This took effect on January 1, 2024.[5]
- ^ "Prominent Exit From Ad Industry Sets Off Questions About Future". The New York Times. April 22, 2018.
- ^ "Group history". WPP plc. Retrieved August 30, 2010.
- ^ "Sir Martin Sorrell: advertising man who made the industry's biggest pitch". The Guardian. July 4, 2010. Retrieved July 12, 2012.
- ^ "WPP is merging JWT with Wunderman". Ad Age. Retrieved November 26, 2018.
- ^ "WPP announces merger of Wunderman Thompson and VMLY&R, launching VML". Insider Intelligence. Retrieved November 5, 2023.