Jacques Dauphin

Jacques Dauphin
Born(1923-07-04)4 July 1923
Paris, France
Died1 April 1994(1994-04-01) (aged 70)
Paris, France
EducationLycée Condorcet
Alma materHEC Paris
Children1
RelativesCharlotte Dauphin (granddaughter)
Websitedauphin-ota.info

Jacques Dauphin (July 4, 1923 – April 1, 1994) was a French advertising pioneer[1] founder and CEO of Dauphin OTA. He is best known as the father of modern billboard advertising.[2][3][4]

  1. ^ "The History of FEPE". FEPE official website.
  2. ^ Durand, Dominique (1985). Le Livre du Mur Peint (Painted Walls) - Preface by Jacques Dauphin as the inventor of painted walls as advertising mediums. Paris: Editions Alternatives. p. 166.
  3. ^ "Innovation and OOH are synonymous: John Ellery". Jacques Dauphin is cited as "legendary".
  4. ^ "Notre histoire".