Jeffree Star Cosmetics

Jeffree Star Cosmetics, Inc.
Company typePrivate
IndustryCosmetics
FoundedNovember 2014 (2014-11)
FounderJeffree Star
Headquarters
Area served
Worldwide
ProductsCosmetics, beauty products
OwnersJeffree Star
Jeff Cohen
Number of employees
100 (2019)[2]
Websitewww.jeffreestarcosmetics.com

Jeffree Star Cosmetics, Inc. is an American cosmetics company founded by Internet personality and musician Jeffree Star.[3] Star invested his life savings to start the company's makeup line in 2014, later detailing the bankruptcy he had been facing following his music career. It launched with three liquid lipstick colors.[3] The company is estimated to sell US$100 million annually.[4] All products are vegan and cruelty-free.[5] The company is co-owned by Star and his business partner Jeff Cohen.[6]

  1. ^ "Jeffree Star Gives Tour of Expansive Makeup Empire". Entertainment Tonight. June 29, 2021. Retrieved April 3, 2022.
  2. ^ "Breaking Down Jeffree Star's Social Media Empire By the Insane Numbers". E! Online. November 15, 2019. Retrieved August 15, 2024.
  3. ^ a b Taylor, Jade (April 6, 2016). "Jeffree Star Tells Us All About His Cosmetics Line". NYLON. Retrieved September 13, 2018.
  4. ^ Robehmed, Natalie. "Highest-Paid YouTube Stars 2018: Markiplier, Jake Paul, PewDiePie And More". Forbes. Retrieved October 21, 2019.
  5. ^ Mychaskiw, Marianne (April 6, 2016). "These Internet-Famous Liquid Lipsticks Are Selling Out as Fast as Kylie's Lip Kits". InStyle.com. Retrieved September 13, 2018.
  6. ^ "MWZB Law | Attorneys & Agents | Jeff R. Cohen". www.mwzb.com. Archived from the original on February 20, 2020. Retrieved June 28, 2020.