K270BW

K270BW
Relays 99.1 KLJY-HD3, Clayton
Broadcast areaGreater St. Louis
Frequency101.9 MHz
BrandingNewsTalkSTL
Programming
FormatConservative talk
Ownership
OwnerEpic STL
KNBS
History
First air date
March 24, 2014
Technical information
Licensing authority
FCC
ClassD
ERP250 watts
HAAT196.9 meters (646 ft)
Transmitter coordinates
38°34′24″N 90°19′30″W / 38.57333°N 90.32500°W / 38.57333; -90.32500
Repeater(s)94.1 KNBS (Bowling Green)
Links
Public license information
WebcastListen Live
WebsiteNewsTalkSTL

K270BW (101.9 MHz, branded as NewsTalkSTL) is a conservative talk radio station serving Greater St. Louis, located in Bellefontaine Neighbors, Missouri. It is transmitted with an effective radiated power of 250 watts. Its transmitter is located in St. Louis, while the studio is located near Union Station in downtown St. Louis, and serves as the translator of sister outlet KLJY, where it can be heard on their third HD radio subchannel.

Former logo as "Boost 101.9" from 2014 to 2020)

Formerly a translator for the national K-Love network, "Boost 101.9" was launched on March 24, 2014, with a unique presentation designed to serve young listeners using hit music with positive lyrics and messages.[1]

On January 4, 2021, Gateway Creative Broadcasting acquired the 95.5 FM signal in St. Louis and changed call letters to KXBS, and moved the "Boost Radio" format to that frequency. KXBS covers the entire metro area of St. Louis. After several months of simulcasting, K270BW flipped to conservative talk as "NewsTalkSTL" on July 19, 2021, and began relaying KLJY's HD3 subchannel. The station began simulcasting on KNBS (94.1 FM) on August 9.[2][3][4]