KSQD

KSQD
Frequency90.7 MHz
BrandingKSQD Community Radio
Programming
FormatCommunity radio
Ownership
OwnerNatural Bridges Media
History
Former call signs
KLSN (1998–2000)
KJOL (2000–2001)
KSRI (2001–2018)[1]
Call sign meaning
SQuiD
Technical information[2]
Licensing authority
FCC
Facility ID12141
ClassA
ERP320 watts
HAAT111 metres (364 ft)
Transmitter coordinates
37°0′9.8″N 122°3′8.8″W / 37.002722°N 122.052444°W / 37.002722; -122.052444
Links
Public license information
WebcastListen Live
WebsiteOfficial Website

KSQD (90.7, 89.5, 89.7 FM) is a radio station licensed to serve the Central Coast of California, including the communities Santa Cruz, California, Watsonville, Monterey, Salinas, and Prunedale. The nonprofit community radio station is owned by Natural Bridges Media, and airs a variety format.[3]

The station was assigned the call sign KLSN by the Federal Communications Commission on May 1, 1998. It changed its call sign to KJOL on December 26, 2000, to KSRI on April 23, 2001, and to KSQD on December 18, 2018.[1]

Natural Bridges acquired KSRI from Educational Media Foundation in May 2018. EMF had operated KSRI as an Air1 affiliate. Natural Bridges included several hosts from KUSP, a defunct public radio station in Santa Cruz.[4] KSQD would expand its coverage to the Monterey-Salinas area in 2023, acquiring KNVM 89.7 FM, and its translator K208GE 89.5 FM. The extended coverage launched on June 17, and KNVM's call sign was changed to KSQT on June 24, 2023.[5][6]

  1. ^ a b "Call Sign History". FCC Media Bureau CDBS Public Access Database.
  2. ^ "Facility Technical Data for KSQD". Licensing and Management System. Federal Communications Commission.
  3. ^ "Station Information Profile". Arbitron.
  4. ^ Jacobson, Adam (2018-05-07). "EMF's Natural Bridge To A NoCal Exit | Radio & Television Business Report". Retrieved 2020-06-28.
  5. ^ "K-Squid to celebrate expanded reach to listeners in the Monterey Bay area". Monterey Herald. 2023-06-09. Retrieved 2023-06-20.
  6. ^ "K-Squid Launches In Monterey/Salinas - RadioInsight". 2023-06-18. Retrieved 2023-06-20.