L'Argus

L'Argus is a French magazine devoted to automobiles, aimed at individuals and professionals. It is particularly renowned for its used vehicle rating, published under the Argus rating brand. Historically weekly, it became bimonthly in January 2015.

The newspaper was founded in 1927 by Paul Rousseau^[1] under the title L'argus de l'automobile et des locomotions. Although the passenger car was already its main subject, the weekly then covered news on a variety of rolling, flying and navigating machines. He positions himself in favor of the automobile and firmly advocates for its development. Its audience, made up of users and professionals from the outset, expanded considerably from the 1950s thanks to the widespread use of private cars and the development of motorized vehicles. To meet the new expectations of the general public readership, L'argus reoriented its content from the mid-1980s: from an opinion newspaper, it gradually transformed into a practical useful magazine centered on the problem of purchasing and vehicle sales. In addition, it deployed part of its services on Minitel in 1985 and its entire range of products and services on the Internet in 2000.^[2]

Since 2007, the newspaper has further distinguished its two types of readership: the version published for individuals, sold on newsstands, is also available accompanied by supplements dedicated to professionals, by subscription. L'Argus on the Internet is accessible at the addresses largus.fr (for the general public) and pro.largus.fr (for professionals, with or without subscription), as well as on a mobile application.

Since 1993, L'argus has awarded the Utility Vehicle of the Year Trophy and since 2008, the Private Vehicle Trophies.