"Let Me Reintroduce Myself" | ||||
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Single by Gwen Stefani | ||||
Released | December 7, 2020 | |||
Recorded | August 2020 | |||
Studio | The Village (Los Angeles) | |||
Genre | ||||
Length | 3:11 | |||
Label | Interscope | |||
Songwriter(s) |
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Producer(s) | Luke Niccoli | |||
Gwen Stefani singles chronology | ||||
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Music video | ||||
"Let Me Reintroduce Myself" on YouTube |
"Let Me Reintroduce Myself" is a song by American singer and songwriter Gwen Stefani. Stefani wrote the song with Ross Golan and the sole producer, Luke Niccoli. It was released on December 7, 2020, by Interscope Records as the intended lead single to her fifth studio album, which was ultimately unreleased. The song's development was unexpected, as Stefani doubted herself and questioned if her fans would seek new music. Fellow No Doubt member Gabrial McNair and Gwen's brother Eric Stefani, amongst other performers, provide instrumentation. A departure from Gwen Stefani's previous country and holiday music releases, "Let Me Reintroduce Myself" is an energetic Latin-sounding reggae, ska, and pop track inspired by her early work with No Doubt. The upbeat and playful song refers to Stefani's career in the music industry, per the suggestion of Golan. Most critics gave the song positive reviews, calling it catchy and making favorable comparisons to No Doubt's releases.
Commercially, "Let Me Reintroduce Myself" entered several of the airplay and digital component charts in both North America and Europe. An accompanying music video was directed by Philip Andelman and released on January 1, 2021. It features a group of Stefani clones dressed in outfits from her older music videos, upstaging the current Stefani at a video shoot. She performed the song on The Voice the same day of the digital release, followed by performances on The Tonight Show Starring Jimmy Fallon and at the Global Citizen Prize awards show.