Lyoness

myWorld
Company typePrivate
IndustryShopping reward and loyalty program
Founded2017
HeadquartersGraz, Austria
Key people
Radovan Vitosevic (CEO), Marko Sedovnik (President of the Board), Dipl.-Ing. Herbert Paierl (CSB)
OwnerHubert Freidl, Marko Sedovnik and Sharif Omar
Number of employees
600+
Websitewww.myworld.com

myWorld International AG is an Austria-based company specializing in a shopping reward and loyalty program. Its core service, the myWorld Benefit Program, connects consumers, retailers, and service providers, offering incentives and benefits.[1][2]

In September 2023, myWorld was voted the second most popular cashback portal in Germany by servicevalue.de.[3] Previously that year myWorld received the title of "America’s Best Loyalty Program" in the General Rewards category, according to an independent survey by Newsweek and Statista Inc.[1]

It was established as Lyoness was a multi-level marketing company in Austria in 2003.[4][5][6][7]

  1. ^ a b Newsweek (2023-02-14). "General Reward Programs". Newsweek. Retrieved 2023-11-24.
  2. ^ "MYWORLD INTERNATIONAL LIMITED overview - Find and update company information - GOV.UK". find-and-update.company-information.service.gov.uk. Retrieved 2023-11-24.
  3. ^ "Cashback-Portale". ServiceValue (in German). Retrieved 2023-11-24.
  4. ^ Chung, Frank (May 31, 2017). "Multi-level marketing scheme Jeunesse Global posts record Australian sales". News.com.au. Retrieved November 23, 2018.
  5. ^ Baines, David (November 23, 2012). "David Baines: BCSC dismisses the head of its criminal investigations team". Vancouver Sun.
  6. ^ Golstein, Simon (November 19, 2018). "Ten Months, No Product: Analyst "Amazed" that TenX Hasn't Been Sued". Finance Magnates.
  7. ^ "Lyoness schafft sich Rechtsstreit vom Hals". Der Standard. October 20, 2013. Retrieved November 23, 2018.