Mad Men season 4

Mad Men
Season 4
Season 4 promotional poster
Starring	Jon Hamm Elisabeth Moss Vincent Kartheiser January Jones Christina Hendricks Jared Harris Aaron Staton Rich Sommer Kiernan Shipka Robert Morse John Slattery
No. of episodes	13
Release
Original network	AMC
Original release	July 25 (2010-07-25) – October 17, 2010 (2010-10-17)
Season chronology
← Previous Season 3 Next → Season 5
List of episodes

The fourth season of the American television drama series Mad Men premiered on July 25, 2010, and concluded on October 17, 2010. It consisted of thirteen episodes, each running approximately 48 minutes in length. AMC broadcast the fourth season on Sundays at 10:00 pm in the United States.

Season four takes place between November 1964 and October 1965. It is set at the new and considerably more modern advertising agency, Sterling Cooper Draper Pryce. The main narrative of the fourth season is driven by Don Draper's identity crisis. As Don falls deeper into existential despair, he begins regularly meeting with prostitutes and faces debilitating alcoholism.

The fourth season of Mad Men was widely commended by television critics, who viewed it as continuing the show's excellence in all areas of production while still emphasizing strong character development. Its seventh episode ("The Suitcase") garnered particularly strong praise. The season received the Primetime Emmy Award for Outstanding Drama Series and recognition from the American Film Institute for the show's fourth year in a row. According to year-end lists collected by Metacritic, the fourth season of Mad Men was the most acclaimed show of 2010.^[1]